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Augmented Transitions

Step 8 of 8

Step 8: sell your business for the right price, well represented

To sell your business for the right price you need three things: a business that runs without you, several serious buyers at the same time, and a deal structure that addresses everyone's concerns. Vendor financing, a well-framed earn-out, retained equity or a sale to employees: well represented, you turn these tools into price.

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Focus regions: Eastern Townships (Estrie) · Montérégie · Centre-du-Québec · Mauricie · Quebec City region (Capitale-Nationale) · Montreal · Laval · Laurentians (Laurentides). 1 regional partner.

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9articles to go further

This step is part of service 3: Sell your business. The three services together deliver the best result.

What you'll have at the end

  • A defensible value range, backed by data
  • Several qualified buyers competing
  • A letter of intent with clear terms
  • A win-win deal structure, reviewed by your tax advisors and lawyers

How to do it

  1. Have the value established before talking to a buyer
  2. Prepare a presentation file from the Transition Document
  3. Approach several buyers in parallel: competitors, investors, employees
  4. Negotiate the structure as much as the price
  5. Have each step reviewed by your tax advisors, lawyers and, for a share sale, a registered dealer

Step 8 articles

Go deeper

  • Step 8 · Sell at the right price

    What is your business worth? Understanding multiples

    What is my business worth? The price starts from normalized EBITDA times a number that reflects risk. See what moves that number.

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  • Step 8 · Sell at the right price

    The costs of selling a business in Quebec, explained

    The cost of selling a business: accountant, tax advisor, lawyer, valuator, registered dealer and our fees. Know what to plan for before you sign.

    Read the article →
  • Step 8 · Sell at the right price

    38,000 businesses to transfer by 2028: what it means for your price

    Quebec business transfers: about 38,000 small businesses could change hands by 2028. What it means for your price, and how to stand out.

    Read the article →
  • Step 8 · Sell at the right price

    Creating competition between buyers

    A competitive sale process runs several buyers in parallel: strategic, financial, employees. See how to keep control of the timeline and your leverage.

    Read the article →
  • Step 8 · Sell at the right price

    The letter of intent: what to negotiate before signing

    The letter of intent sets almost everything: price, structure, exclusivity, holdbacks, transition. Here's what to negotiate while you still have leverage.

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  • Step 8 · Sell at the right price

    Vendor financing: lending to sell for more

    Vendor financing helps the buyer get funded and can raise your price. How to protect it: security, ranking, covenants, and the risks to face.

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  • Step 8 · Sell at the right price

    The earn-out without getting trapped

    An earn-out clause ties part of the price to results after the sale. How to make it short, measurable and fair, and the traps to avoid.

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  • Step 8 · Sell at the right price

    Selling your business to your employees

    Selling your business to employees: management buyout, gradual transfer or co-op. How to finance the sale and protect your price.

    Read the article →
  • Step 8 · Sell at the right price

    Structuring a win-win deal: creative tactics

    A win-win deal combines a staged sale, retained equity, vendor financing and competition. Three fictional deal structures, explained.

    Read the article →

Frequently asked questions

What is vendor financing?
Part of the price you lend to the buyer, repaid over a few years. It eases financing and can raise the total price, in exchange for a risk that needs to be well framed.
Is an earn-out a good idea?
Only if it's short, measurable and the buyer controls what depends on them. Badly drafted, it's the most common source of conflict after a sale.
Why several buyers at the same time?
Because a single buyer sets the terms. Competition, even among two or three buyers, changes the price and the structure.

Do it with a pro

You can do it all yourself. With us, it gets done faster, and better.

We and our regional partner implement each step directly in your business, while you keep running it.

Book your free audit

No commitment. No cost. 45 minutes.

Focus regions: Eastern Townships (Estrie) · Montérégie · Centre-du-Québec · Mauricie · Quebec City region (Capitale-Nationale) · Montreal · Laval · Laurentians (Laurentides). 1 regional partner.

Leave your number: we'll call you back when it suits you.